A Case of Relief Renewed.

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  • Additional Information
    • Subject Terms:
      MANATEE County (Fla.); FLORIDA
    • Subject Terms:
      AMERICAN Red Cross ; E Solutions Corp.
    • Abstract:
      This article presents a case study on the Web site of the American Red Cross's Manatee County Chapter in Florida. Besides being technically difficult and time-intensive to manage, the site was not equipped to accept online donations. In May 2004, Chapter officials issued a request for proposals to Web development companies nationwide. The board of directors tapped E Solutions to design, host, and maintain its new site. E Solutions personnel demonstrated the ability to communicate easily and effectively with both non-technical and technically proficient chapter representatives, as well as a willingness to roll out the new site in phases. The power and flexibility of E-CMS, E Solutions' Web content-management tool, was also a factor.