Make the Best of the Festival.

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    • Abstract:
      The article offers information on how startups can effectively utilize festivals to promote their businesses. Topics include the "Burning Man" festival that will be held in the Black Rock Desert, Nevada from August 30 to September 7, 2015, the benefit of publicity of "One Spark" event in Florida, and the presence of tastemakers at "Coachella" in California. It also discusses the benefits of networking and brand visibility at the "SxSW" event in Texas and "Bonnaroo" in Tennessee.