RUSH OF WOMEN’S SITES GIVES MARKETERS A WEALTH OF CHOICES.

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    • Abstract:
      The article reports on the growing number of sites and marketers targeting women. Topics covered include the launch of digital media product aimed at women every month by publishers, the availability of newsletters targeting women including "Lenny" from Lena Dunham and "Clover" and the increased in opportunities for marketers as publishing companies target specific women demographics.