Authentic storytelling key to attracting visitors: Tauck Tours president provides insights at Wyoming Governor's Tourism Conference.

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    • Abstract:
      The article focuses on the presentation “Coming Attractions Leveraging Your Tourism Assets to Drive Economic Growth" by Jennifer Tombaugh at the meeting "Wyoming Governor's Hospitality and Tourism Conference" held from Februrary 26-27, 2018. Topics discussed include significance of authentic stories of different places for the tourists, role of travel agents and operators to offer personal relationships and promoting destinations, and efforts of the department Wyoming Office of Tourism (WOT).