The Economics of Traffic and Shifting Business Norms.

BRAND STORY Breaking down the economic impacts of trafficcongestion and advantages of new businessnorms illuminated by the COVID-19 crisis COVID-19 put society at a standstill-- emptying cities and quietingfreeways like never before. Faced with rising traffic across the state,the Oregon Department of Transportation(ODOT) looks at the congestion dilemmathrough the perspective of business andtransportation choices. Portland Traffic Impacts CONGESTIONAFFECTS THE MID-DAYTRAVEL PERIOD IMPACTINGTRUCKS & INCREASINGREGIONAL COSTOF DELAY 2017 DAILY COSTOF FREEWAY CONGESTION $2.0 M Source: ODOT, 2018 Portland Traffic Impacts INCREASEDCONGESTION,DELAY & CRASHES HOURS OFCONGESTION13.4% DAILY VEHICLEHOURSOF DELAY20.0% Source: ODOT, 2018. [Extracted from the article]