EMI targets youth via ChynaHouse.

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  • Additional Information
    • Subject Terms:
      ASIA
    • Subject Terms:
      EMI Music (Company)
    • Abstract:
      Reports on the selection of Singapore hip-hop music label ChynaHouse by EMI Music PLC improve its understanding of the youth market in Asia. Duties of ChynaHouse; Services to be provided by ChynaHouse to EMI; History of the collaboration between EMI and ChynaHouse.