Briefings.

Butler moves from fellow Atlanta agency Dagger, where he had served as executive director of Butter.ATL, a culture channel and media company the agency founded to celebrate its home city. Majority names Butler chief content officer Majority, the Atlanta- based, diversity-led agency, has expanded its leadership bench with the appointment of Brandon Butler as chief content officer. Wendy's opens metaverse restaurant Wendy's is joining Meta's Horizon Worlds platform with "Wendyverse", a marketing-meets-gaming offering that comes as more brands are aiming to reach consumers in virtual worlds. [Extracted from the article]