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    • Subject Terms:
      COMCAST Corp. 057156663 CMCSA
    • Abstract:
      Prior to his role at Effectv, Rooke led the global publisher business unit at Comcast's ad platforms company FreeWheel. VW of America's marketing head to exit Volkswagen of America's head of marketing, Kimberley Gardiner, is leaving the automaker after less than two years on the job. NBA 2K23 hires Adam&Eve/NYC and DDB San Francisco NBA2K has appointed Adam&Eve/NYC and DDB San Francisco to help promote the newest edition of the hit basketball video game, NBA2K23, as it debuts its biggest ever global effort to bring new audiences to the title. [Extracted from the article]