Mulryan/Nash vet out on own.

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  • Additional Information
    • Subject Terms:
      NEW York (State); UNITED States
    • Subject Terms:
      POUX Co.
    • Subject Terms:
      POUX, Paul
    • Abstract:
      Focuses on Paul Poux, founder of Poux Co. advertising agency in New York. Efforts to market his client, Alize, a cognac cordial brand of Kobrand Corp.; Use of sponsorships by Alize to market the drink to gay consumers; Comment of Poux on gay advertising.