Columbia University Press: Trading on tradition. (cover story)

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    • Abstract:
      Focuses on the success of Columbia University Press. The balance of reference, scholarly and trade titles, and of print and electronic publishing that keeps them solvent; Staff, and the leadership of William Strachan, Kate Wittenberg and James Raimes; Attention to marketing and sales; Editorial direction and expansion of the franchise; Cooperation between the press, the university library and academic computing. INSET: Publishing partners.