LEADING YA AUTHORS TAKE A LIKING TO LICENSING.

Item request has been placed! ×
Item request cannot be made. ×
loading   Processing Request
Read Online Read More Add to Saved list
  • Additional Information
    • Abstract:
      The article discusses the trend towards the creation of young adult fiction that is inspired by popular licenses. Topics discussed include the role of publishing in promoting and expanding a licensed brand, the attitude of established authors as fans of popular culture, and reasons why many authors are attracted to certain licenses.