Universal plots post-Paula Deen course with licensing, niche strategy.

HIGH POINT - When Universal Furniture announced it was ending its 11-year partnership with celebrity cook and TV personality Paula Deen, it meant giving up an initiative that had generated some $500 million in retail sales over the life of the license. In addition to these licensed initiatives, the company also continues to do well with its Modern collection, which recently launched its fourth product iteration, and Curated, which spans multiple product categories including bedroom, occasional, home entertainment and upholstery. [Extracted from the article]

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