A Luxury Reset in Paris.

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    • Subject Terms:
      KERING SA ; BALENCIAGA SA ; GUCCI (Company) GUC
    • Abstract:
      The article discusses the operations of luxury fashion companies in France, particularly Kering SA. Also cited are the changes being implemented by Kering amidst the worsening performance of its brands like Balenciaga and Gucci, the solid performances of its rivals like Prada, Hermès, and Louis Vuitton, and some changes at Gucci like the appointment of Sabato De Sarno as creative director.