New Insights Into The Endowment Effect And Loss Aversion.

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    • Abstract:
      The article presents abstracts on consumer research, including "Expectations as Endowments: Evidence on Reference- Dependent Preferences from Exchange and Valuation Experiments," by Keith Ericson and Andreas Fuster; "The Intermediate Alternative Effect: Considering a Small Tradeoff Increases Subsequent Willingness to Make Large Tradeoffs," by Gabriele Paolacci, Katherine Burson and Scott Rick; and "Attachment Without Possession: Resolving the WTA/ WTP Disparity," by Arul Mishra, Himanshu Mishra and Tamara Masters.