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Print Can be Optimistic About the Future: Highlights From the Fifth Annual drupa Global Trends Report.
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- Abstract:
The article focuses on Messe Dusseldorf North America's (MDNA) 2018 drupa global trends report, in which more than 700 printers and almost 250 suppliers participated in the survey. It refers to a comment by Sabine Geldermann, Director drupa at Messe, regarding the future of print after the 2008 global recession and the consumer shift to digital communications.
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