Digital Press Economics: Looking for the Bottom Line.

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  • Author(s): Michael, Gerry A.
  • Source:
    Seybold Report: Analyzing Publishing Technologies. 9/3/2001, Vol. 1 Issue 11, p20. 6p. 2 Charts.
  • Additional Information
    • Subject Terms:
      GRAPHIC arts; DIGITAL printing presses; INVESTMENTS
    • Abstract:
      Focuses on the complex decisions faced by the owners and managers of graphic arts firms in investing digital printing presses. Factors considered in the decision; Implication of customers demand on the investment decision; Rapid evolution of technology in graphic arts industry. INSETS: Is Digital Color a Commodity?;Who Needs Digital Printing?;Another Example.