Book Battle.

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  • Author(s): Bannan, Karen J.
  • Source:
    Brandweek. 02/28/2000, Vol. 41 Issue 9, p80. 3p. 5 Color Photographs.
  • Additional Information
    • Subject Terms:
      BOOK industry; ELECTRONIC commerce; AMAZON.COM Inc.; BARNESANDNOBLE.COM LLC
    • Subject Terms:
      UNITED States
    • Abstract:
      Offers a look at the status of online booksellers in the United States compared with their electronic-commerce competitors. Total value of the online bookselling market; Reason behind the popularity of online bookselling; Strategy of Amazon.com; Net income of Barnesandnoble.com; How Borders.com attract more customers; How Fatbrain.com is trying to differentiate itself from other competitors.