Aboard Brown's bandwagon.

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    • Subject Terms:
      Book industry; Da Vinci Code, The (Book); Publishing; Historical archaeology; Books & reading; Artists
    • Abstract:
      This article focuses on the book "The Da Vinci Code." It will need to be a big bandwagon for the number of titles being targeted both blatantly and more subtly at readers of the book, this summer is substantial. A swathe of jackets in the tea-stain shades of old parchment will be taking their place on the shelves. Harriet Evans, publishing director, is quick to point out that she bought Atlantis before this book came out in paperback. The book even has a 12-page author's note at the back, outlining the real archaeological evidence behind the plot.