Flying lessons: JetBlue soars when front lines value brand.

JETBLUE Airways Corp.; TRAVEL; BARGER, David; AIRLINE industry personnel; ANECDOTES

Comments on the New York-based airline, JetBlue. Description of the author's experience on a flight to Fort Lauderdale, Florida with his sister; Details of an unpleasant situation in which the airline employees were rude; How the two passengers met JetBlue President Dave Barger; Outlook for the value brand airline.