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Periodical

The 2022 Franchise Directory.

Subjects: ADVERTISING management; BUSINESS development; LOCAL delivery services

  • Source: Western Restaurant News; Spring2022, Vol. 28 Issue 3, p29-34, 6p

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Academic Journal

Advertising Budgeting: A Reinvestigation of the Evidence on Brand Size and Spend.

Subjects: ADVERTISING; MARKETING research; MASS media research

  • Source: Journal of Advertising; 2016, Vol. 45 Issue 1, p139-146, 8p, 1 Black and White Photograph, 2 Charts, 1 Graph

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