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CONATIVE (COMPONENT OF ATTITUDE).

• Authors : Clow, Kenneth E.; Baack, Donald

Subjects: *CONSUMER attitudes; *CONSUMER behavior; *CONSUMER preferences

• Source: Concise Encyclopedia of Advertising. 2005, p40-41. 2p.

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Character.

Subjects: ATTITUDE (Psychology)

• Source: Bloomsbury Business Library - U.S. Business Quotations. 2007, p25-25. 1p.

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Attitude.

Subjects: ATTITUDE (Psychology)

• Source: Bloomsbury Business Library - U.S. Business Quotations. 2007, p10-10. 1p.

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mindshare.

Subjects: *ORGANIZATION; DEFINITIONS; ATTITUDE (Psychology)

• Source: Bloomsbury Business Library - Business & Management Dictionary. 2007, p4793-4793. 1p.

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Mickey Mouse.

Subjects: DEFINITIONS; ATTITUDE (Psychology); SLANG

• Source: Bloomsbury Business Library - Business & Management Dictionary. 2007, p4769-4769. 1p.

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COGNITIVE (COMPONENT OF ATTITUDE).

• Authors : Clow, Kenneth E.; Baack, Donald

Subjects: *CONSUMER attitudes; *CONSUMER behavior; COGNITION

• Source: Concise Encyclopedia of Advertising. 2005, p32-32. 2/3p.

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Chapter 8: How to develop and sustain a positive mental attitude.

Subjects: ATTITUDE (Psychology); BEHAVIOR modification; BEHAVIORAL assessment

• Source: Mastering Personal & Interpersonal Skills. 2/15/1999, p233-256. 24p.

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Creating a Positive Mental Attitude.

• Authors : Levine, Stuart R.; Crom, Michael A.

Subjects: *LEADERSHIP; *MANAGEMENT styles; ATTITUDE (Psychology)LEADER in You, The (Book)POTVIN, Denis; ASH, Mary Kay, 1918-2001; DOWNS, Hugh

• Source: Leader in You. 1995, p191-203. 13p.

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Colleagues and inferiors.

Subjects: *WORK environment; *EXECUTIVES; *MANAGEMENT styles

• Source: Art of Headless Chicken Management. 10/30/1989, p44-45. 2p.

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Chapter 3: Building confidence at work.

Subjects: CONFIDENCE; SELF-help techniques; ATTITUDE (Psychology)

• Source: Bloomsbury Business Library - Assert Yourself. 2006, p20-28. 8p.

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