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Academic Journal

Evaluating Behaviorally Motivated Policy: Experimental Evidence from the Lightbulb Market†.

Subjects: *ENERGY consumption; *BEHAVIORAL research; *CONSUMER education

  • Source: American Economic Review. Aug2015, Vol. 105 Issue 8, p2501-2538. 38p. 1 Diagram, 5 Charts, 5 Graphs.

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Academic Journal

Deciding Without Resources: Resource Depletion and Choice in Context.

Subjects: *DECISION making; *BEHAVIORAL research; CONSUMER behavior research

  • Source: Journal of Marketing Research (JMR). Jun2009, Vol. 46 Issue 3, p344-355. 12p. 2 Diagrams, 3 Charts.

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Academic Journal

Do Coupon Expiration Dates Affect Consumer Behavior?

Subjects: *COUPONS (Retail trade); *EXPIRATION; *CONSUMER research

  • Source: Journal of Marketing Research (JMR). Aug1994, Vol. 31 Issue 3, p423-428. 6p. 2 Charts, 1 Graph.

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Academic Journal

A Non-Experimental Investigation of Demand Artifacts in a Personal Selling Experiment.

Subjects: *CONSUMER research; *MARKETING research; *RESEARCH

  • Source: Journal of Marketing Research (JMR). Aug1984, Vol. 21 Issue 3, p251-258. 8p. 4 Charts, 6 Graphs.

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