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Content Provider : Business Source Premier Publisher : american marketing association Subject : management Filter by : Subject
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Academic Journal

BUSINESS AND BEHAVIOR RESEARCH.

Subjects: *BEHAVIORAL research; *MANAGEMENT science research; *CONSUMER behaviorW.K. Kellogg Foundation

  • Source: Journal of Marketing. Jul1955, Vol. 20 Issue 1, p59-61. 3p.

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Academic Journal

Intrachannel Conflict and Use of Power: A Reply.

Subjects: *CONFLICT management; *MARKETING channels; *POWER (Social sciences)

  • Source: Journal of Marketing Research (JMR). May78, Vol. 15 Issue 2, p275-276. 2p.

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  • 1-2 of  2 results for ""BEHAVIORAL research""