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Content Provider : Business Source Premier Publisher : crain communications inc. (mi) Filter by : Subject Sort Order : Publication Date Descending
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Periodical

READERS RESPOND.

Subjects: *BEHAVIORAL research; *ADVERTISING; *EMPLOYEESKIA Motors Corp.MOSES, Jarrod

  • Source: Advertising Age. 9/24/2007, Vol. 78 Issue 38, p14-14. 1/3p.

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Periodical

Behavioral targeting: the new killer app for research.

Subjects: *TARGET marketing; *MARKET segmentation; *BEHAVIORAL researchSNAPPLE Beverage Corp. SNAPPLE Beverage Corp. SNAPPLE Beverage Corp. 790092761

  • Source: Advertising Age. 1/22/2007, Vol. 78 Issue 4, p17-17. 1/2p. 2 Color Photographs.

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  • 1-2 of  2 results for ""BEHAVIORAL research""