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Academic Journal

Understanding effect sizes in consumer psychology.

Subjects: *CONSUMER psychology; *BEHAVIORAL research; *CONSUMER research

  • Source: Marketing Letters. Sep2023, Vol. 34 Issue 3, p367-374. 8p. 1 Graph.

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Academic Journal

The Benefits of Candidly Reporting Consumer Research.

Subjects: *CONSUMER research; *BEHAVIORAL research; *QUANTITATIVE research

  • Source: Journal of Consumer Psychology (John Wiley & Sons, Inc. ). Oct2021, Vol. 31 Issue 4, p633-646. 14p.

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Academic Journal

Evolutionary psychology is not the only productive evolutionary approach to understanding consumer behavior.

Subjects: *CONSUMER behavior; *PROFITABILITY; *BEHAVIORAL research

  • Source: Journal of Consumer Psychology (John Wiley & Sons, Inc. ). Jul2013, Vol. 23 Issue 3, p400-403. 4p.

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Academic Journal

Show Me the Honey! Effects of Social Exclusion on Financial Risk-Taking.

Subjects: *RISK-taking behavior; *PERSONAL finance; *DECISION making

  • Source: Journal of Consumer Research. Jun2013, Vol. 40 Issue 1, p122-135. 14p. 1 Diagram, 3 Graphs.

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