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Editorial & Opinion

Pharma PR or medical education?

Subjects: Advertising* ; Drug Industry*/Drug Industry*/Drug Industry*/ethics ; Drug Industry*/Drug Industry*/Drug Industry*/standards

  • Source: The Hastings Center report [Hastings Cent Rep] 2005 Mar-Apr; Vol. 35 (2), pp. 4; author reply 5.Publisher: Wiley-Blackwell Country of Publication: United States NLM ID: 0410447 Publication Model: Print Cited Medium: Print ISSN: 0093-0334

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Editorial & Opinion

Pharma PR or medical education?

Subjects: Advertising* ; Drug Industry*/Drug Industry*/Drug Industry*/ethics ; Drug Industry*/Drug Industry*/Drug Industry*/standards

  • Source: The Hastings Center report [Hastings Cent Rep] 2005 Mar-Apr; Vol. 35 (2), pp. 5-6.Publisher: Wiley-Blackwell Country of Publication: United States NLM ID: 0410447 Publication Model: Print Cited Medium: Print ISSN: 0093-0334

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Academic Journal

The availability of references and the sponsorship of original research cited in pharmaceutical advertisements.

  • Authors : Cooper RJ; UCLA Emergency Center, UCLA School of Medicine, Los Angeles, Calif 90024, USA. ; Schriger DL

Subjects: Advertising* ; Biomedical Research* ; Drug Industry*

  • Source: CMAJ : Canadian Medical Association journal = journal de l'Association medicale canadienne [CMAJ] 2005 Feb 15; Vol. 172 (4), pp. 487-91.Publisher: Canadian Medical Association Country of Publication: Canada NLM ID: 9711805 Publication Model: Print Cited Medium: Internet ISSN:

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Academic Journal

The Influence of Advertising Frequency on Attitude-Behaviour Consistency: A Memory Based Analysis.

Subjects: ATTITUDE (Psychology); BEHAVIORAL research; COGNITIVE consistency

  • Source: Journal of Social Behavior & Personality. Dec99, Vol. 14 Issue 4, p547-568. 22p. 2 Charts, 3 Graphs.

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Academic Journal

The Interaction of Advertising and Evidence.

Subjects: ADVERTISING; DECISION theory; MANAGEMENT science

  • Source: Journal of Consumer Research; Dec84, Vol. 11 Issue 3, p763-770, 8p, 1 Diagram, 2 Charts

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Academic Journal

Textual Analysis in Advertising Research: Construction and Deconstruction of Meanings.

Subjects: ADVERTISING copy; CONTENT analysis; DECONSTRUCTION

  • Source: Journal of Advertising; Fall96, Vol. 25 Issue 3, p61-73, 13p, 1 Diagram, 2 Charts, 1 Graph

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