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Academic Journal

Consumer Navigation in Health Insurance.

Authors : Custer, William S.¹

Subjects: *HEALTH insurance; *CONSUMER behavior; *MEDICAL care

Source: Journal of Financial Service Professionals. May2020, Vol. 74 Issue 3, p34-36. 3p.

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Academic Journal

The behavior response of the Nigerian youths toward mobile advertising: An examination of the influence of values, attitudes and culture.

Authors : Bakare, Akeem Soladoye¹ (AUTHOR) ; Owusu, Acheampong^2,3 (AUTHOR) ; Abdurrahaman, Daha Tijjani^2,4 (AUTHOR)

Subjects: *YOUTH; *CONSUMER behavior; *ADVERTISING

Source: Cogent Business & Management. Dec2017, Vol. 4 Issue 1, p1-N.PAG. 18p.

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Academic Journal

Long‐Run Risk: Is It There?

Authors : LIU, YUKUN; MATTHIES, BEN

Subjects: RISK; ECONOMIC expansion; CONSUMPTION (Economics)

Source: Journal of Finance (John Wiley & Sons, Inc.); Jun2022, Vol. 77 Issue 3, p1587-1633, 47p

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Academic Journal

CUSTOMER LIFETIME VALUE: A REVIEW.

Authors : Wen Chang; Chen Chang; Qianpin Li

Subjects: CUSTOMER lifetime value; CONSUMER research; MARKETING research

Source: Social Behavior & Personality: an international journal. 2012, Vol. 40 Issue 7, p1057-1064. 8p.

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Academic Journal

Investors’ Exposure Rating and Stock Returns.

Authors : Cohen, Gil (AUTHOR)

Subjects: INVESTMENTS; INVESTORS; RATE of return

Source: Journal of Behavioral Finance. 2012, Vol. 13 Issue 2, p143-146. 4p. 1 Chart, 1 Graph.

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Academic Journal

Socio-economic and Psychological Correlates of Fashion Consciousness of Consumers.

Authors : Batool, Syeda Azra; Batool, Syeda Shahida; Jadoon, Atif Khan

Subjects: CONSCIOUSNESS; CONSUMER behavior; PSYCHOLOGICAL factors

Source: Journal of Arts & Social Sciences; 2021, Vol. 8 Issue 2, p41-51, 11p

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Academic Journal

An Empirical Investigation of Factors Influencing Young Indian Consumer Decision Making.

Authors : Sachdeva, Ruchika (AUTHOR)

Subjects: CONSUMER behavior; YOUNG consumers; ADVERTISING effectivenessINDIA

Source: Journal of Asia-Pacific Business. Jul-Sep2020, Vol. 21 Issue 3, p207-226. 20p. 1 Diagram, 4 Charts.

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Academic Journal

THEEXPOSURE OF BAGHDAD SLUM RESIDENTS TO TELEVISION DRUG ADVERTISEMENTS AND ITS TRENDS.

Authors : Jaber, Hussein J.

Subjects: SLUMS; DRUG advertising; EMPLOYEE promotions

Source: Iraq Journal of Market Research & Consumer Protection / Al-Mağallaẗ al-ʿIrāqiyyaẗ li-Buḥūṯ al-Sūq wa-Ḥimāyaẗ al-Mustahlik; 2021, Vol. 13 Issue 2,

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Academic Journal

Innovation Sequences over Iterated Offerings: A Relative Innovation, Comfort, and Stimulation Framework of Consumer Responses.

Authors : Heath, Timothy B.; Chatterjee, Subimal; Basuroy, Suman

Subjects: TECHNOLOGICAL innovations; CONSUMER behavior research; REPEATED games (Game theory)

Source: Journal of Marketing; Nov2015, Vol. 79 Issue 6, p71-93, 23p, 2 Diagrams, 4 Charts, 3 Graphs

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Academic Journal

How Does a Return Period Policy Change Affect Multichannel Retailer Profitability?

Authors : Ertekin, Necati; Agrawal, Anupam

Subjects: CONSUMER behavior; RETAIL stores; PROFITABILITY

Source: Manufacturing & Service Operations Management; Jan/Feb2021, Vol. 23 Issue 1, p210-229, 20p

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