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Periodical

AMERICA, NEW & IMPROVED.

Subjects: CONSUMERS; POPULATION; MINORITIESUNITED States

  • Source: Advertising Age. 1/2/2006, Vol. 77 Issue 1, p31-34. 4p. 1 Color Photograph, 1 Chart, 1 Graph.

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Periodical

HOW TO TARGET OLDER DEMOS.

Subjects: *TARGET marketing; *MIDDLE-aged consumers; *OLDER consumers

  • Source: Advertising Age. 9/24/2007, Vol. 78 Issue 38, p8-8. 1/2p.

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Periodical

MICRO TRENDS THAT WILL AFFECT AMERICA IN 2008.

Subjects: *CONSUMERSUNITED States

  • Source: Advertising Age. 12/17/2007, Vol. 78 Issue 50, p16-16. 1/4p.

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Periodical

THERE'S NO NEED TO BE SO SENSITIVE.

Subjects: *ADVERTISING; *CONSUMERS; *ADVERTISERS

  • Source: Advertising Age. 5/14/2007, Vol. 78 Issue 20, p50-50. 1/2p. 2 Color Photographs.

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Periodical

Consumers are wrestling with how best to 'place-shift'.

Subjects: *CONSUMERS; *COMPUTERS; HIGH definition televisionBATES, Joseph

  • Source: Advertising Age. 6/5/2006, Vol. 77 Issue 23, Special section pS-2-S-2. 1/4p. 1 Color Photograph.

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Periodical

GAME FOR ANYTHING.

Subjects: *MALE consumers; *MARKETING executives; *INCOME

  • Source: Advertising Age. 5/22/2006, Vol. 77 Issue 21, pS1-S1. 3/4p. 1 Color Photograph.

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Periodical

Ads as pieces of art, not tools for selling.

Subjects: *ADVERTISING; *CONSUMERSUNITED States

  • Source: Advertising Age. 11/17/1997, Vol. 68 Issue 46, p46-46. 1p. 1 Black and White Photograph.

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Periodical

Relationships key in reaching women.

Subjects: *WOMEN consumers; *ADVERTISING; ATTITUDE (Psychology)UNITED States

  • Source: Advertising Age. 11/10/1997, Vol. 68 Issue 45, p26-26. 2/5p. 1 Color Photograph.

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