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Periodical

Ad spending booming for gay-oriented sites.

Subjects: *INTERNET; *ADVERTISING; *ADVERTISING agencies

  • Source: Advertising Age. 12/6/1999, Vol. 70 Issue 50, p58-58. 1/2p. 1 Color Photograph, 1 Black and White Photograph.

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Periodical

'Superstars' of spending.

Subjects: *CHILD consumers; *TEENAGE consumers; *ADVERTISERSUNITED States

  • Source: Advertising Age. 2/12/2001, Vol. 72 Issue 7, ps1-s1. 1p. 9 Color Photographs, 1 Chart.

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Periodical

Reality media hit back shop.

Subjects: *MEDIA buying services; *ADVERTISING agencies; *MASS mediaUNITED States

  • Source: Advertising Age. 7/31/2000, Vol. 71 Issue 32, ps18-s18. 1/3p.

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Periodical

Friendly persuasion.

Subjects: *ADVERTISERS; *ADVERTISING; *MARKETING

  • Source: Advertising Age. 1999 Special Issue, Vol. 70, p82-82. 1p. 1 Color Photograph.

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Periodical

Getting it right (and wrong) in the big forecasting game.

Subjects: *ADVERTISING; *BUSINESS forecasting; *ADVERTISERS

  • Source: Advertising Age. 1/11/1999, Vol. 70 Issue 2, p16-16. 2/5p. 1 Color Photograph.

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Periodical

Tables turned: Promos solicit creative spark.

Subjects: *ADVERTISERS; *CONSUMERS; *MARKETING

  • Source: Advertising Age. 10/12/1998, Vol. 69 Issue 41, p50-50. 3/5p. 2 Color Photographs.

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Periodical

Defining the 'New America'

Subjects: *ADVERTISING; *ADVERTISERS; *MINORITY consumers

  • Source: Advertising Age. 8/3/1998, Vol. 69 Issue 31, p21-21. 3/4p. 1 Color Photograph.

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