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B-TO-B CMOS TACKLE DATA, CONTENT IN 2016.

• Authors : Maddox, Kate

Subjects: *INDUSTRIAL advertising; *MARKETING; *MILLENNIAL consumers

• Source: Advertising Age. 1/11/2016, Vol. 87 Issue 1, p0020-0020. 1p.

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Marketers: We don't get how to do diversity.

• Authors : Bulik, Beth Snyder

Subjects: *MARKETING executives; *MARKET surveys; *MULTICULTURALISM

• Source: Advertising Age. 2/25/2008, Vol. 79 Issue 8, p1-25. 2p.

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More than TV: Univision sells Hispanic expertise.

• Authors : WENTZ, LAUREL

Subjects: *MASS media industry; *HISPANIC Americans & mass media; *MARKETING executivesUNIVISION Communications Inc. 009522694 UNIVISION Communications Inc. UNIVISION Communications Inc. 009522694 009522694 UNIVISION Communications Inc. 009522694 UVN

• Source: Advertising Age. 5/16/2011, Vol. 82 Issue 20, p6-6. 1/2p.

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Mad Ave's myopia when it comes to Main Street.

• Authors : Bulik, Beth Snyder

Subjects: *CONSUMER behavior; *FOOD industry; *TABLET computersUNITED States

• Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p34-34. 1p. 2 Color Photographs.

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Woolley hits ethnic target for Colgate.

• Authors : Fitzgerald, Kate

Subjects: *MARKETING executives; *TARGET marketing; *AFRICAN American consumersCOLGATE-Palmolive Co. 037285165 COLGATE-Palmolive Co. COLGATE-Palmolive Co. 037285165 037285165 COLGATE-Palmolive Co. 037285165 CLWOOLLEY, Phyllis

• Source: Advertising Age. 1/31/2000, Vol. 71 Issue 5, p50-50. 1/6p. 1 Color Photograph.

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Rahman leads Kraft ethnic effort.

Subjects: *MARKETING executives; *FOOD industry management; *CHILD consumersUNITED StatesKRAFT Foods Inc. KRAFT Foods Inc. KRAFT Foods Inc. KFT; UNIVERSITY of Southern California ; INDIANA University ...

• Source: Advertising Age. 8/16/1999, Vol. 70 Issue 34, p27-27. 1/7p. 1 Color Photograph.

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Next issue in minority push.

Subjects: *ADVERTISING; *MINORITY consumers; *MARKETING

• Source: Advertising Age. 5/3/1999, Vol. 70 Issue 19, p34-34. 1/4p.

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GRACIELA ELETA.

• Authors : Wentz, Laurel

Subjects: *WOMEN executives; *MARKETING executives; *HISPANIC American consumersUNIVISION Communications Inc. 009522694 UNIVISION Communications Inc. UNIVISION Communications Inc. 009522694 009522694 UNIVISION Communications Inc. 009522694 UVNELETA, Graciela

• Source: Advertising Age. 6/1/2009, Vol. 80 Issue 20, p22-22. 1/3p.

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Marketers fear frugality may just be here to stay.

• Authors : Ives, Nat ; Neff, Jack; Zmuda, Natalie

Subjects: *MARKETING executives; *CONSUMER behavior; *CONSUMERSUNITED StatesPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG; HOME Depot Inc. 072271711 HOME Depot Inc. HOME Depot Inc. 072271711 072271711 HOME Depot Inc. 072271711 HD

• Source: Advertising Age. 6/1/2009, Vol. 80 Issue 20, p1-51. 2p.

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SheSpeaks, other niche agencies get marketers listening.

• Authors : Bush, Michael

Subjects: *ADVERTISING agencies; *ADVERTISING; *WOMEN consumersSHESPEAKS Inc.FREUD, Aliza

• Source: Advertising Age. 5/19/2008, Vol. 79 Issue 20, p3-46. 2p. 1 Color Photograph.

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