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REFINING THE PITCH.

Subjects: *YOUNG women; *SALES promotion; *CONSUMERSCHINA

• Source: Advertising Age. 12/10/2012, Vol. 83 Issue 44, p21-21. 1p.

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How women can see Echo.

• Authors : Fitzgerald, Kate

Subjects: *SALES promotion; *TARGET marketing; *WOMEN consumersUNITED StatesTOYOTA Motor Sales USA Inc. ; QUIKSILVER Inc. 083584029 QUIKSILVER Inc. QUIKSILVER Inc. 083584029 083584029 QUIKSILVER Inc. 083584029 ZQK; SAATCHI & Saatchi Advertising Worldwide Inc.

• Source: Advertising Age. 1/1/2001, Vol. 72 Issue 1, p21-21. 1/2p. 1 Color Photograph.

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Cereal makers entice online kids.

• Authors : Thompson, Stephanie; Healy, Ben

Subjects: *CEREAL products industry; *INTERNET marketing; *SALES promotion

• Source: Advertising Age. 7/3/2000, Vol. 71 Issue 28, p20-22. 2p. 2 Color Photographs.

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Magazines adopt 1st sweepstakes ethics guidelines.

• Authors : Kerwin, Ann Marie; Krol, Carol; Teinowitz, Ira

Subjects: *PERIODICAL publishing; *SWEEPSTAKES; *SALES promotion

• Source: Advertising Age. 2/8/1999, Vol. 70 Issue 6, p3-74. 2p.

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The future of America's great brands isn't so hot, and that's not cool.

• Authors : Crain, Rance

Subjects: *BRAND name products; *MANAGEMENT; *ECONOMIC trends

• Source: Advertising Age. 8/18/1997, Vol. 68 Issue 33, p15-15. 1/2p. 1 Color Photograph.

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Motorola seeks unifying elements for global ads.

• Authors : Johnson, Bradley; Cardona, Mercedes M.

Subjects: *ADVERTISING campaigns; *SALES promotion; *CONSUMERSMOTOROLA Inc. 001325463 MOTOROLA Inc. MOTOROLA Inc. 001325463 001325463 MOTOROLA Inc. 001325463 MOT; MCCANN-Erickson WorldGroup Inc.HEEKIN, Jim

• Source: Advertising Age. 8/18/1997, Vol. 68 Issue 33, p8-8. 3/5p.

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'Ford choice' ads reflect new price strategy.

• Authors : Halliday, Jean

Subjects: *ADVERTISING campaigns; *AUTOMOBILE sales & prices; *SALES promotionFORD Motor Co. 001344746 FORD Motor Co. FORD Motor Co. 001344746 001344746 FORD Motor Co. 001344746 F

• Source: Advertising Age. 8/18/1997, Vol. 68 Issue 33, p4-4. 1/4p.

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Hispanic retail rush.

• Authors : Fitzgerald, Kate

Subjects: *HISPANIC American consumers; *SALES promotion

• Source: Advertising Age. 8/4/1997, Vol. 68 Issue 31, p16-16. 1/2p. 2 Color Photographs.

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Progresso goes to where the cold is with soup samples.

• Authors : Fitzgerald, Kate

Subjects: *SOUPS; *SALES promotion; *CONSUMERSGENERAL Mills Inc. GENERAL Mills Inc. GENERAL Mills Inc. GIS

• Source: Advertising Age. 1/20/1997, Vol. 68 Issue 3, p24-24. 1/5p. 1 Color Photograph.

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DirecTV offers deal to AT&T customers.

Subjects: *SALES promotion; *CONSUMERS; *DIRECT broadcast satellite televisionAT&T Inc. ; DIRECTV Inc. 825016934 DIRECTV Inc. DIRECTV Inc. 825016934 825016934 DIRECTV Inc. 825016934 DTV

• Source: Advertising Age. 11/4/1996, Vol. 67 Issue 45, p2-2. 1/9p.

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