Search Results

Ad intrusion up, say consumers.

• Authors : ATKINSON, CLAIRE

Subjects: *ADVERTISING; *CONSUMERS; *ADVERTISERSUNITED States

• Source: Advertising Age. 1/6/2003, Vol. 74 Issue 1, p1-19. 2p. 1 Color Photograph.

Record details

Tables turned: Promos solicit creative spark.

• Authors : Fitzgerald, Kate

Subjects: *ADVERTISERS; *CONSUMERS; *MARKETING

• Source: Advertising Age. 10/12/1998, Vol. 69 Issue 41, p50-50. 3/5p. 2 Color Photographs.

Record details

Going a la carte is right for cable.

Subjects: *SUBSCRIPTION television; *ADVERTISERS; *CONSUMERSUNITED StatesUNITED States. Federal Communications Commission

• Source: Advertising Age. 12/5/2005, Vol. 76 Issue 49, p20-20. 1/6p.

Record details

THERE'S NO NEED TO BE SO SENSITIVE.

• Authors : O'Neil, DJ

Subjects: *ADVERTISING; *CONSUMERS; *ADVERTISERS

• Source: Advertising Age. 5/14/2007, Vol. 78 Issue 20, p50-50. 1/2p. 2 Color Photographs.

Record details

How to target blacks? First, you gotta spend.

• Authors : Sanders, Lisa; Wentz, Laurel

Subjects: *ADVERTISING spending; *ADVERTISERS; *ADVERTISING agenciesPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG; GENERAL Motors Corp. 005356613 GENERAL Motors Corp. GENERAL Motors Corp. 005356613 005356613 GENERAL Motors Corp. 005356613 GM

• Source: Advertising Age. 7/3/2006, Vol. 77 Issue 27, p19-19. 1/2p. 1 Graph.

Record details

Emerging Technology: Let the ads rain.

Subjects: *INTERACTIVE multimedia; *ADVERTISING; *CONSUMERS

• Source: Advertising Age. 8/15/2005, Vol. 76 Issue 33, p4-4. 1/4p. 1 Color Photograph.

Record details

Roundtable: Web ads get a move on.

Subjects: *ADVERTISING; *INTERNET advertising; *RATE of returnSKIPPER, John; TOBACCOWALA, Rishad; LAMAR, Bill

• Source: Advertising Age. 11/3/2003, Vol. 74 Issue 44, pS-2-S-6. 3p. 2 Color Photographs.

Record details

Be out front on gay ads.

Subjects: *LGBTQ+ consumers; *MARKETING strategy; *ADVERTISERS

• Source: Advertising Age. 8/11/1997, Vol. 68 Issue 32, p14-14. 1/5p.

Record details

POWER OF THE 30-SOMETHING PURSE.

• Authors : Bulik, Beth Snyder

Subjects: *WOMEN consumers; *MARKETING research; *WOMEN'S health

• Source: Advertising Age. 4/14/2008, Vol. 79 Issue 15, p16-16. 1p.

Record details

The truth is: Consumers trust fellow buyers before marketers.

• Authors : Bloom, Jonah

Subjects: *CONSUMER confidence; *ADVERTISERS; *RETAIL industryPETCO Animal Supplies Inc. 028364727 PETCO Animal Supplies Inc. PETCO Animal Supplies Inc. 028364727 028364727 PETCO Animal Supplies Inc. 028364727 PETC; COMPUSA Inc. 121428098 COMPUSA Inc. COMPUSA Inc. 121428098 121428098 COMPUSA Inc. 121428098 CPU

• Source: Advertising Age. 2/13/2006, Vol. 77 Issue 7, p25-25. 3/8p. 1 Color Photograph.

Record details