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Periodical

POWER OF THE 30-SOMETHING PURSE.

Subjects: *WOMEN consumers; *MARKETING research; *WOMEN'S health

  • Source: Advertising Age. 4/14/2008, Vol. 79 Issue 15, p16-16. 1p.

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Periodical

THERE'S NO NEED TO BE SO SENSITIVE.

Subjects: *ADVERTISING; *CONSUMERS; *ADVERTISERS

  • Source: Advertising Age. 5/14/2007, Vol. 78 Issue 20, p50-50. 1/2p. 2 Color Photographs.

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Periodical

Marketers and agencies tussle over tongues.

Subjects: *MASS media; *HISPANIC American consumers; *ADVERTISING agenciesUNITED States

  • Source: Advertising Age. 12/5/2005, Vol. 76 Issue 49, p79-79. 1/2p. 1 Color Photograph, 2 Graphs.

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Periodical

Emerging Technology: Let the ads rain.

Subjects: *INTERACTIVE multimedia; *ADVERTISING; *CONSUMERS

  • Source: Advertising Age. 8/15/2005, Vol. 76 Issue 33, p4-4. 1/4p. 1 Color Photograph.

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Periodical

Marketers get creative in print.

Subjects: *ADVERTISING revenue; *MAGAZINE advertising; *ADVERTISERS

  • Source: Advertising Age. 6/13/2005, Vol. 76 Issue 24, pS-2-S-2. 1p. 4 Color Photographs, 1 Chart.

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Periodical

Selling an idea for $1 million.

Subjects: *ADVERTISING; *IMAGINATION; *CREATIVE thinking

  • Source: Advertising Age. 7/5/2004, Vol. 75 Issue 27, p15-15. 1p.

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