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Periodical

Kids' upfront crawls along; 6% rise seen.

Authors : Klaassen, Abbey; Atkinson, Claire

Subjects: *MARKETING; *ADVERTISING; *CONSUMERSUNITED States

Source: Advertising Age. 5/2/2005, Vol. 76 Issue 18, p1-61. 2p. 1 Color Photograph, 1 Cartoon or Caricature.

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Periodical

Diversity in the Advertising Industry.

Authors : Zbar, Jeffery D.

Subjects: *ADVERTISING; *EMPLOYMENT of Hispanic Americans; *CONSUMERS

Source: Advertising Age. 2/15/1999, Vol. 70 Issue 7, ps1-s14. 2p. 1 Color Photograph.

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Periodical

Ad leaders lash trade `extortion.'

Authors : Sloan, Pat

Subjects: *ADVERTISING agencies; *ADVERTISING spending; *ADVERTISING ratesUNITED States

Source: Advertising Age. 4/13/1992, Vol. 63 Issue 15, p1-56. 2p. 1 Color Photograph.

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Periodical

Ad budgets in China appear to be holding up--for now anyway.

Authors : Madden, Normandy ; Wentz, Laurel

Subjects: *INTERNATIONAL advertising; *ADVERTISING spending; *CONSUMERSCHINA

Source: Advertising Age. 10/27/2008, Vol. 79 Issue 40, p15-15. 1/2p.

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Periodical

Marketers get creative in print.

Authors : Schnuer, Jenna

Subjects: *ADVERTISING revenue; *MAGAZINE advertising; *ADVERTISERS

Source: Advertising Age. 6/13/2005, Vol. 76 Issue 24, pS-2-S-2. 1p. 4 Color Photographs, 1 Chart.

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Periodical

Hispanic market stays hot.

Authors : Wentz, Laurel

Subjects: *HISPANIC American consumers; *ADVERTISING; *ADVERTISING spendingUNITED States

Source: Advertising Age. 2/3/2003, Vol. 74 Issue 5, p26-26. 2/3p. 1 Graph.

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Periodical

Isuzu to target adventure-seekers in 2000.

Authors : Rechtin, Mark

Subjects: *AUTOMOBILE marketing; *AUTOMOBILE industry; *CONSUMERSUNITED StatesAMERICAN Isuzu Motors Inc.

Source: Advertising Age. 11/8/1999, Vol. 70 Issue 46, p51-51. 1/4p.

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Periodical

Trade spending tops.

Authors : Burgi, Michael

Subjects: *SALES promotion; *COMMERCIAL products; *ADVERTISINGUNITED States

Source: Advertising Age. 4/15/1991, Vol. 62 Issue 16, p36-36. 1/3p. 1 Chart, 1 Graph.

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Periodical

Quaker stuffs $22M in sandwich.

Authors : Liesse, Julie

Subjects: *FOOD advertising; *MICROWAVE food products; *ADVERTISING spendingQUAKER Oats Co. 168243751 QUAKER Oats Co. QUAKER Oats Co. 168243751 168243751 QUAKER Oats Co. 168243751 OAT

Source: Advertising Age. 7/16/1990, Vol. 61 Issue 29, p40-40. 1/5p.

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Periodical

Denny's redo ranges from eateries to ads.

Authors : Whalen, Jeanne

Subjects: *RESTAURANTS; *CORPORATE image; *CONSUMERS

Source: Advertising Age. 2/21/1994, Vol. 65 Issue 8, p34-34. 3/7p. 2 Black and White Photographs.

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