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Periodical

AFFLUENT KEEP TIGHTER HOLD ON PURSE STRINGS.

Subjects: *RICH people; *AFFLUENT consumers; *COST control

  • Source: Advertising Age. 4/28/2008, Vol. 79 Issue 17, p16-16. 1p. 1 Color Photograph.

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Periodical

NBC the best at cultivating rich.

Subjects: *TELEVISION broadcasting; *TELEVISION advertising; *AFFLUENT consumersUNITED States

  • Source: Advertising Age. 7/30/2001, Vol. 72 Issue 31, ps4-s4. 1p. 1 Color Photograph, 4 Charts.

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Periodical

Brands pursue old, new money.

Subjects: *TARGET marketing; *AFFLUENT consumers; *MARKETINGUNITED StatesZICCARDI & Partners Inc....

  • Source: Advertising Age. 6/11/2001, Vol. 72 Issue 24, ps1-s11. 2p. 7 Color Photographs, 1 Chart.

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Periodical

Power PC.

Subjects: *AFFLUENT consumers; *COMPUTERS; *INTERNETUNITED States

  • Source: Advertising Age. 8/14/2000, Vol. 71 Issue 34, ps12-s12. 1/5p.

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Periodical

E-tailing fits in upscale niche.

Subjects: *ELECTRONIC commerce; *LUXURY goods industry; *MARKETINGUNITED States

  • Source: Advertising Age. 8/14/2000, Vol. 71 Issue 34, ps12-s14. 2p. 2 Color Photographs, 1 Chart.

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Periodical

Mountain gear hits lofty heights.

Subjects: *AFFLUENT consumers; *MOUNTAINEERING; *ADVENTURE travelUNITED States

  • Source: Advertising Age. 8/14/2000, Vol. 71 Issue 34, ps10-s10. 1/2p. 8 Color Photographs.

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Periodical

Hardly roughing it.

Subjects: *AFFLUENT consumers; *MARKETING; *VACATIONSUNITED States

  • Source: Advertising Age. 8/14/2000, Vol. 71 Issue 34, ps10-s10. 1/2p. 1 Color Photograph.

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Periodical

Heady rewards for loyalty.

Subjects: *AFFLUENT consumers; *CUSTOMER loyalty programs; *RETAIL industryUNITED States

  • Source: Advertising Age. 8/14/2000, Vol. 71 Issue 34, ps8-s8. 1p. 1 Color Photograph.

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