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Periodical

A WALK ON THE MILD SIDE.

Subjects: *CONSUMER behavior; *CONSUMER attitudes; *TEENAGERSUNITED States

  • Source: Advertising Age. 1/2/2006, Vol. 77 Issue 1, p12-13. 2p. 1 Diagram, 1 Chart.

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Periodical

Exclusive: Teens' take on brands.

Subjects: *MARKETING; *TEENAGE consumers; *CONSUMER behaviorUNITED States

  • Source: Advertising Age. 2/21/2005, Vol. 76 Issue 8, p4-4. 3/4p. 3 Color Photographs.

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Periodical

Mad Ave's myopia when it comes to Main Street.

Subjects: *CONSUMER behavior; *FOOD industry; *TABLET computersUNITED States

  • Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p34-34. 1p. 2 Color Photographs.

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Periodical

Media-savvy Gen Y finds smart and funny is 'new rock 'n' roll'

Subjects: *YOUNG adult consumers; *YOUNG adults; *LABOR market

  • Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p17-17. 1p. 1 Color Photograph.

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Periodical

GET READY TO CHALLENGE YOUR ASSUMPTIONS.

Subjects: *CONSUMER behavior; *CONSUMERS

  • Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p1-1. 1/2p. 1 Color Photograph.

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Periodical

A Look at Today's Consumer.

Subjects: *NINETEEN sixty, A.D.; *CONSUMERS; *CONSUMER behaviorUNITED States

  • Source: Advertising Age. 6/23/2008, Vol. 79 Issue 25, pC3-C14. 2p. 2 Charts.

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Periodical

Retailers cash in on college kids.

Subjects: *COLLEGE students as consumers; *DORMITORIES; *SHOPPING

  • Source: Advertising Age. 8/20/2007, Vol. 78 Issue 33, p8-8. 2/5p.

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Periodical

WANT GREAT PR? GET YOUR AGENCIES TO SHARE THE LOAD.

Subjects: *ADVERTISING; *ADVERTISING agencies; *CONSUMER behavior

  • Source: Advertising Age. 8/13/2007, Vol. 78 Issue 32, p12-13. 2p. 4 Color Photographs.

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Periodical

Consumers cling to credit amid subprime chaos.

Subjects: *SUBPRIME loans; *MORTGAGES; *CREDIT cardsUNITED StatesEXPERIAN PLC

  • Source: Advertising Age. 8/13/2007, Vol. 78 Issue 32, p1-23. 2p. 1 Color Photograph.

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Periodical

THERE'S NO NEED TO BE SO SENSITIVE.

Subjects: *ADVERTISING; *CONSUMERS; *ADVERTISERS

  • Source: Advertising Age. 5/14/2007, Vol. 78 Issue 20, p50-50. 1/2p. 2 Color Photographs.

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Periodical

THREE YEARS AND OUT.

Subjects: *CONSUMER behavior; *CONSUMERS; *NEW product developmentUNITED States

  • Source: Advertising Age. 1/2/2006, Vol. 77 Issue 1, p24-24. 2p. 1 Color Photograph, 1 Graph.

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Periodical

U.S. CONSUMER -- LIKE NO OTHER ON THE PLANET.

Subjects: *CONSUMER behavior; *CONSUMPTION (Economics); *POPULATIONUNITED States

  • Source: Advertising Age. 1/2/2006, Vol. 77 Issue 1, p3-5. 3p. 1 Color Photograph, 2 Charts.

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Periodical

EDITOR'S NOTE.

Subjects: *CONSUMERS; *ADVERTISING; *PERIODICALSUNITED States

  • Source: Advertising Age. 1/2/2006, Vol. 77 Issue 1, p2-2. 1/9p.

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Periodical

Women wrest spending.

Subjects: *CONSUMPTION (Economics); *WOMEN consumers; *CONSUMER behaviorJAPAN

  • Source: Advertising Age. 9/19/2005, Vol. 76 Issue 38, p18-19. 2p. 9 Color Photographs.

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Periodical

TIP TO THE THIRTIES.

Subjects: *MARKETING; *BABY boom generation; *LUXURIES

  • Source: Advertising Age. 9/13/2004, Vol. 75 Issue 37, pS-2-S-2. 1/4p. 2 Color Photographs.

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