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Marketers: We don't get how to do diversity.

• Authors : Bulik, Beth Snyder

Subjects: *MARKETING executives; *MARKET surveys; *MULTICULTURALISM

• Source: Advertising Age. 2/25/2008, Vol. 79 Issue 8, p1-25. 2p.

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Beer shows signs of recovery.

• Authors : Schultz, E.J.

Subjects: *BEER advertising; *BEER sales & prices; *BEER industryUNITED States

• Source: Advertising Age. 10/22/2012, Vol. 83 Issue 38, p1-1. 1p.

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MARKETERS: BEWARE THE COUPON MOM.

• Authors : PATEL, KUNUR

Subjects: *WOMEN consumers; *COUPONS (Retail trade); *SHOPPINGLINCICUM, Gina

• Source: Advertising Age. 7/11/2011, Vol. 82 Issue 27, p1-13. 4p.

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Consumer divide grows between haves and have-nots.

• Authors : NEFF, JACK

Subjects: *MARKETING; *CONSUMERS; *CONSUMPTION (Economics)UNITED States

• Source: Advertising Age. 6/27/2011, Vol. 82 Issue 26, p10-10. 1/2p. 1 Chart.

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Takeaways: What Marketers Can Do.

Subjects: *BABY boom generation; *OLDER people; *MARKETING & societyUNITED States

• Source: Advertising Age. 4/4/2011 Ad Age Insights Supplement, Vol. 82, p16-16. 1p.

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Matters not if you're naughty or nice, gifts will still be few.

• Authors : CARMICHAEL, MATT

Subjects: *CONSUMER behavior research; *HOLIDAY shopping; *SHOPPINGUNITED States

• Source: Advertising Age. 12/6/2010, Vol. 81 Issue 43, p8-8. 3/5p. 3 Charts.

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Best Buy says blast is based on research.

• Authors : ZMUDA, NATALIE

Subjects: *MARKETING management; *ADVERTISING media planning; *MARKETING researchBEST Buy Co. Inc. BEST Buy Co. Inc. BEST Buy Co. Inc. BBY

• Source: Advertising Age. 11/8/2010, Vol. 81 Issue 40, p3-18. 2p.

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As single becomes new norm, how to market without stigma.

• Authors : Shultz, E. J.

Subjects: *SINGLE consumers; *SINGLE people; *CONSUMER behavior research

• Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p20-20. 1p. 1 Graph.

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General-market shops snatching up Hispanic business.

• Authors : Wentz, Laurel

Subjects: *ADVERTISING agencies; *HISPANIC American business enterprises; *HISPANIC American consumersVIDAL Partnership (Company) VIDAL Partnership (Company) VIDAL Partnership (Company) 793175142 ; RICHARDS Group Inc.

• Source: Advertising Age. 4/26/2010, Vol. 81 Issue 17, p53-53. 1/2p.

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Credit-card issuers to market to 'deadbeats'

• Authors : Bulik, Beth Snyder

Subjects: *CREDIT card fees; *CONSUMER credit laws; *CONSUMERSUNITED StatesOBAMA, Barack, 1961-

• Source: Advertising Age. 5/25/2009, Vol. 80 Issue 19, p4-18. 2p.

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