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Mad Ave's myopia when it comes to Main Street.

• Authors : Bulik, Beth Snyder

Subjects: *CONSUMER behavior; *FOOD industry; *TABLET computersUNITED States

• Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p34-34. 1p. 2 Color Photographs.

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More than 65 years of targeting black audience.

• Authors : Morris, Eugene¹

Subjects: *AFRICAN American consumers; *MARKET penetration; *AFRICAN American advertising agencies

• Source: Advertising Age. 9/17/2007, Vol. 78 Issue 37, p16-16. 1/3p. 1 Color Photograph.

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PREDICTIONS '06.

Subjects: *MARKETING executives; *CONSUMERSUNITED StatesHARLEY, Brad; LIODICE, Bob; TREACY, Michael

• Source: Advertising Age. 2/6/2006, Vol. 77 Issue 6, Special section p4-4. 1/5p. 4 Color Photographs.

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Is the cup half full or half empty?

• Authors : Herr, Philip¹; Horne, Robert K.²; O'Hara, John³

Subjects: *MARKETING executives; *MARKETING; *CONSUMERSUNITED States

• Source: Advertising Age. 9/6/2004, Vol. 75 Issue 36, p13-13. 1/2p. 1 Color Photograph.

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Marketers fear frugality may just be here to stay.

• Authors : Ives, Nat ; Neff, Jack; Zmuda, Natalie

Subjects: *MARKETING executives; *CONSUMER behavior; *CONSUMERSUNITED StatesPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG; HOME Depot Inc. 072271711 HOME Depot Inc. HOME Depot Inc. 072271711 072271711 HOME Depot Inc. 072271711 HD

• Source: Advertising Age. 6/1/2009, Vol. 80 Issue 20, p1-51. 2p.

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CONSUMERS ARE WATCHING YOU.

• Authors : Benett, Andrew^1,2

Subjects: *CUSTOMER services; *CONSUMER attitudes; *CORPORATE governance

• Source: Advertising Age. 4/7/2008, Vol. 79 Issue 14, p19-19. 4/5p. 2 Color Photographs.

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Marketers: We don't get how to do diversity.

• Authors : Bulik, Beth Snyder

Subjects: *MARKETING executives; *MARKET surveys; *MULTICULTURALISM

• Source: Advertising Age. 2/25/2008, Vol. 79 Issue 8, p1-25. 2p.

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More than TV: Univision sells Hispanic expertise.

• Authors : WENTZ, LAUREL

Subjects: *MASS media industry; *MASS media & Hispanic Americans; *MARKETING executivesUNIVISION Communications Inc. 009522694 UNIVISION Communications Inc. UNIVISION Communications Inc. 009522694 009522694 UNIVISION Communications Inc. 009522694 UVN

• Source: Advertising Age. 5/16/2011, Vol. 82 Issue 20, p6-6. 1/2p.

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Does your company need a chief blogger?

• Authors : Bulik, Beth Snyder

Subjects: *BLOGS; *CORPORATIONS; *MARKETING executives

• Source: Advertising Age. 4/14/2008, Vol. 79 Issue 15, p24-24. 1p.

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Colgate exec now pitches for 'People.'

• Authors : Neff, Jack

Subjects: *MARKETING executives; *HISPANIC American consumersUNITED StatesTIME Inc. TIME Inc. TIME Inc. 125811117 ; COLGATE-Palmolive Co. 037285165 COLGATE-Palmolive Co. COLGATE-Palmolive Co. 037285165 037285165 COLGATE-Palmolive Co. 037285165 CL...

• Source: Advertising Age. 2/12/2001, Vol. 72 Issue 7, p14-14. 1/2p. 1 Color Photograph.

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