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Retailers target ethnic consumers.

• Authors : Fisher, Christy; Fitzgerald, Kate; Cortez, John P.

Subjects: *RETAIL industry; *CONSUMER behavior; *RETAIL stores

• Source: Advertising Age. 9/30/1991, Vol. 62 Issue 41, p50-50. 1/3p.

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Labeling more than a one-word answer: Church & Dwight exec.

• Authors : Viney, Robert M.

Subjects: *WASTE recycling; *RECYCLED products; *CONSUMERS

• Source: Advertising Age. 10/28/1991, Vol. 62 Issue 46, pGR-10-GR-11. 2p. 1 Color Photograph.

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Happy retail holidays.

• Authors : Fitzgerald, Kate

Subjects: *RETAIL industry; *CONSUMPTION (Economics); *CONSUMERSUNITED States

• Source: Advertising Age. 11/30/1992, Vol. 63 Issue 49, p1-51. 2p. 3 Color Photographs, 1 Illustration.

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Are boomers to blame for low-price focus?

• Authors : DeNitto, Emily

Subjects: *CONSUMERS; *PRICES; *BABY boom generationKMART Corp. 008965873 KMART Corp. KMART Corp. 008965873 008965873 KMART Corp. 008965873 KM; AGE Wave (Company) AGE Wave (Company) AGE Wave (Company) 007787505ANTONINI, Joseph, 1941-

• Source: Advertising Age. 8/2/1993, Vol. 64 Issue 32, p8-8. 1/3p. 1 Black and White Photograph.

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`Sunday best' becoming more of a daily ritual.

• Authors : Fawcett, Adrienne Ward

Subjects: *CHILDREN'S clothing; *CLOTHING & dress; *CHILD consumersUNITED StatesMCNEAL, James

• Source: Advertising Age. 2/14/1994, Vol. 65 Issue 7, pS-10-S-14. 2p. 1 Black and White Photograph.

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Shoppers wary of crime.

Subjects: *CONSUMER behavior; *SHOPPING; *RETAIL industryUNITED States

• Source: Advertising Age. 5/23/1994, Vol. 65 Issue 22, p3-3. 1/5p. 1 Color Photograph, 1 Chart, 1 Graph.

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Reaching customers: Retailers build relationships with TV.

• Authors : Conway, Thomas A.¹

Subjects: *TELEVISION advertising; *SPOT television advertising; *RETAIL industryUNITED States

• Source: Advertising Age. 9/28/1994, Vol. 65 Issue 41, THE POWER OF SPOT TV pT-11-T-11. 3/4p.

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Samples go on tour.

• Authors : Fitzgerald, Kate

Subjects: *FOOD service; *CONCERTS; *ENTERTAINMENT eventsKRAFT Foods Inc. KRAFT Foods Inc. KRAFT Foods Inc. KFT

• Source: Advertising Age. 5/5/1997, Vol. 68 Issue 18, p37-56. 2p. 1 Color Photograph.

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Penney's, others pitching gift ideas for busy shoppers.

• Authors : Cuneo, Alice Z.

Subjects: *CONSUMERS; *RETAIL industry; *GIFTSUNITED StatesJ.C. Penney Co. Inc. J.C. Penney Co. Inc. J.C. Penney Co. Inc. JCP; BED Bath & Beyond Inc. 058127986 BED Bath & Beyond Inc. BED Bath & Beyond Inc. 058127986 058127986 BED Bath & Beyond Inc. 058127986 BBBY

• Source: Advertising Age. 12/1/1997, Vol. 68 Issue 48, p16-16. 1/5p. 1 Color Photograph.

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Retailers face the music for back-to-school rally.

• Authors : Cuneo, Alice Z.

Subjects: *ADVERTISING campaigns; *CLOTHING industry; *RETAIL industryUNITED States

• Source: Advertising Age. 8/7/2000, Vol. 71 Issue 33, p24-24. 1p. 5 Color Photographs.

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