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Street theater replacing TV.

• Authors : Hill, Julianne

Subjects: *TEENAGE consumers; *CONSUMERS; *MARKETINGUNITED States

• Source: Advertising Age. 11/29/1999, Vol. 70 Issue 49, ps12-s13. 2p. 1 Black and White Photograph.

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Study: Young consumers are big multitaskers.

• Authors : Oser, Kris; Wentz, Laurel

Subjects: *YOUNG consumers; *CONSUMER attitudes; *TELEVISION

• Source: Advertising Age. 10/3/2005, Vol. 76 Issue 40, p20-20. 1/5p.

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THE MEDIA WAKES UP TO GENERATION X.

• Authors : Donaton, Scott; Levin, Gary; Fisher, Christy

Subjects: *YOUNG consumers; *CONSUMERS; *GENERATION XGOLLIN, Al

• Source: Advertising Age. 2/1/1993, Vol. 64 Issue 5, p16-17. 2p. 5 Color Photographs.

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New demos demand notice.

Subjects: *CONSUMERS; *MINORITY consumers; *YOUNG consumersUNITED States

• Source: Advertising Age. 11/19/2001, Vol. 72 Issue 47, p14-14. 1/5p.

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Youthful thinking.

• Authors : Halliday, Jean

Subjects: *YOUNG consumers; *AUTOMOBILE marketing; *MARKETING strategyFORD Motor Co. 001344746 FORD Motor Co. FORD Motor Co. 001344746 001344746 FORD Motor Co. 001344746 F; TOYOTA Motor Sales USA Inc.

• Source: Advertising Age. 4/17/2000, Vol. 71 Issue 17, ps14-s16. 2p. 1 Color Photograph.

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The clock is ticking for aging Timex.

• Authors : Thompson, Stephanie

Subjects: *ADVERTISING campaigns; *MARKETING strategy; *YOUNG consumersTIMEX Corp.

• Source: Advertising Age. 10/17/2005, Vol. 76 Issue 42, p6-6. 1/4p. 1 Color Photograph.

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Council burnishes gold's image in China.

• Authors : Madden, Normandy; Wentz, Laurel

Subjects: *GOLD jewelry; *YOUNG consumers; *GOLD industryCHINAWORLD Gold Council (Organization)...

• Source: Advertising Age. 8/29/2005, Vol. 76 Issue 35, p13-13. 1/5p. 1 Color Photograph.

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FOR ON-THE-GO GENERATION WIRELESS, MEDIUM IS THE MESSAGE.

• Authors : Elkin, Tobi

Subjects: *CHILD consumers; *YOUNG consumers; *INTERACTIVE multimedia

• Source: Advertising Age. 4/15/2002, Vol. 73 Issue 15, ps-2-s-2. 8/9p. 4 Color Photographs.

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EXPERTS HAVE THEIR SAY.

Subjects: *YOUNG consumers; *TEENAGE consumers; *MARKETINGUNITED States

• Source: Advertising Age. 2/4/2002, Vol. 73 Issue 5, ps-6-s-6. 1/4p.

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Consumer forecast.

• Authors : Gervey, Gen; Lin, Judy

Subjects: *CONSUMER attitudes; *MARKET surveys; *ADVERTISINGUNITED States

• Source: Advertising Age. 1999 Special Issue, Vol. 70, p14-22. 5p. 1 Color Photograph, 2 Charts, 21 Graphs.

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