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Language : english Publication : advertising age Subject : economics Filter by : Keyword

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Periodical

Economy may be rotten, but it's ripe for package food.

Authors : York, Emily Bryson

Subjects: *CONSUMERS; *CORPORATE profits; *ECONOMICSUNITED StatesCAMPBELL Soup Co. CAMPBELL Soup Co. CAMPBELL Soup Co. CPB; KRAFT Foods Inc. KRAFT Foods Inc. KRAFT Foods Inc. KFT

Source: Advertising Age. 9/22/2008, Vol. 79 Issue 35, p4-62. 2p. 1 Color Photograph.

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Periodical

Home Depot, Sony lust after your tax rebates.

Authors : Bulik, Beth Snyder

Subjects: *MARKETING; *CONSUMERS; *TAX rebates -- Law & legislationUNITED StatesSONY Corp. ; HOME Depot Inc. 072271711 HOME Depot Inc. HOME Depot Inc. 072271711 072271711 HOME Depot Inc. 072271711 HD; UNITED States. Dept. of the Treasury

Source: Advertising Age. 3/31/2008, Vol. 79 Issue 13, p1-30. 2p. 1 Color Photograph.

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Periodical

Consumer divide grows between haves and have-nots.

Authors : NEFF, JACK

Subjects: *MARKETING; *CONSUMERS; *CONSUMPTION (Economics)UNITED States

Source: Advertising Age. 6/27/2011, Vol. 82 Issue 26, p10-10. 1/2p. 1 Chart.

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Periodical

DIRECT SELLERS HAPPY TO TOE THE PARTY LINE.

Authors : Bulik, Beth Snyder

Subjects: *SALES forecasting; *CONSUMERS; *DIRECT sellingTUPPERWARE Corp. ; AVON Products Inc. AVON Products Inc. AVON Products Inc. AVP

Source: Advertising Age. 11/3/2008, Vol. 79 Issue 41, p10-10. 3/4p.

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Periodical

Matters not if you're naughty or nice, gifts will still be few.

Authors : CARMICHAEL, MATT

Subjects: *CONSUMER behavior research; *HOLIDAY shopping; *SHOPPINGUNITED States

Source: Advertising Age. 12/6/2010, Vol. 81 Issue 43, p8-8. 3/5p. 3 Charts.

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Periodical

Consumers continue to stand by their causes during downturn.

Authors : Bush, Michael

Subjects: *PUBLIC opinion polls; *SOCIAL surveys; *CONSUMER attitude researchEDELMAN Inc. EDELMAN Inc. EDELMAN Inc. 014892710

Source: Advertising Age. 11/17/2008, Vol. 79 Issue 43, p4-49. 2p.

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Periodical

Best Buy says blast is based on research.

Authors : ZMUDA, NATALIE

Subjects: *MARKETING management; *ADVERTISING media planning; *MARKETING researchBEST Buy Co. Inc. BEST Buy Co. Inc. BEST Buy Co. Inc. BBY

Source: Advertising Age. 11/8/2010, Vol. 81 Issue 40, p3-18. 2p.

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Periodical

Why Walmart's winning: Gas prices pump up retailer's sales.

Authors : Neff, Jack

Subjects: *GAS prices; *CORPORATE finance; *RETAIL industry statisticsWAL-Mart Stores Inc. 051957769 WAL-Mart Stores Inc. WAL-Mart Stores Inc. 051957769 051957769 WAL-Mart Stores Inc. 051957769 WMT

Source: Advertising Age. 12/8/2008, Vol. 79 Issue 45, p1-23. 2p. 2 Maps.

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Periodical

MARKETERS: BEWARE THE COUPON MOM.

Authors : PATEL, KUNUR

Subjects: *WOMEN consumers; *COUPONS (Retail trade); *SHOPPINGLINCICUM, Gina

Source: Advertising Age. 7/11/2011, Vol. 82 Issue 27, p1-13. 4p.

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Periodical

Credit-card issuers to market to 'deadbeats'

Authors : Bulik, Beth Snyder

Subjects: *CREDIT card fees; *CONSUMER credit laws; *CONSUMERSUNITED StatesOBAMA, Barack, 1961-

Source: Advertising Age. 5/25/2009, Vol. 80 Issue 19, p4-18. 2p.

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