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Content Marketing: So finden die besten Kunden zu Ihnen : Wie Sie Ihre Zielgruppe anziehen und stabile Geschäftsbeziehungen schaffen

• Authors : Stephan Heinrich

Subjects: Sales management; MarketingBUSINESS & ECONOMICS / Sales & Selling / General; BUSINESS & ECONOMICS / Marketing / General

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Editorial.

• Authors : Beckett, Simon¹

Subjects: *CORPORATE communications; *CONTENT marketing; *BRANDING (Marketing)

• Source: Journal of Brand Strategy. Spring2024, Vol. 12 Issue 4, p324-325. 2p.

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Red FM Bags 13 Awards At E4M Indian Content Marketing Awards.

• Source: Business World. 2023.

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Go Fishing If You Want to Catch the Big One.

• Authors : Cayasso, Jose (AUTHOR)

Subjects: *CUSTOMER lifetime value; *FISHERS; *CONTENT marketing

• Source: Inc.. Winter2023/2024, Vol. 45 Issue 6, p20-20. 1p. 1 Color Photograph.

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Determinants of content marketing effectiveness: Conceptual framework and empirical findings from a managerial perspective.

• Authors : Koob C; Department of Health and Nursing, Katholische Stiftungshochschule München, Munich, Germany.

Subjects: Marketing/Marketing/Marketing/*methods; Marketing/Marketing/Marketing/organization & administration ; Models, Theoretical

• Source: PloS one [PLoS One] 2021 Apr 01; Vol. 16 (4), pp. e0249457. Date of Electronic Publication: 2021 Apr 01 (Print Publication: 2021).Publisher: Public Library of Science Country of Publication: United States NLM ID: 101285081 Publication Model: eCollection Cited Medium: Internet

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How can you use digital content marketing to improve the consumers' experience with your brand?

• Authors : Xianrui Zeng¹; Corsi, Armando Maria¹; Goodman, Steve¹

Subjects: *CONTENT marketing; *INTERNET marketing; *CUSTOMER experience

• Source: Australian & New Zealand Grapegrower & Winemaker. Dec2022, Issue 707, p80-82. 3p.

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The Physical Therapist's Content Marketing Cheat Sheet: Building Trust Online and Offline.

• Authors : Davies, Tor

Subjects: SOCIAL media; INTERPROFESSIONAL relations; MARKETING

• Source: Co-Kinetic Journal; Apr2024, Issue 100, p29-31, 3p

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Creating effective content marketing for your brands.

• Source: Business Mirror (Makati City, Philippines). 2024.

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The Content Marketing Revolution.

• Authors : Jutkowitz, Alexander¹

Subjects: *CONTENT marketing; *BRANDING (Marketing); *MARKETING

• Source: Harvard Business Review Digital Articles. 7/1/2014, p2-4. 3p.

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Don't Avoid Content Marketing.

• Authors : Harad, Kristin C.

Subjects: *INVESTMENT advisors; *CONTENT marketing; *MARKETING strategy

• Source: Journal of Financial Planning. Jul2016, Vol. 29 Issue 7, p20-22. 3p.

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