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Conversations need to yield actions measured in dollars.

• Authors : Baskin, Jonathan Salem¹

Subjects: *ADVERTISING; *MARKETING; *INTERNET

• Source: Advertising Age. 7/7/2008, Vol. 79 Issue 26, p18-18. 2/5p.

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The language everyone speaks.

• Authors : Rubel, Steve¹

Subjects: *TRAVEL; *CONSUMERS; *CONVERSATION

• Source: Advertising Age. 7/10/2006, Vol. 77 Issue 28, p36-36. 1/3p. 1 Color Photograph.

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Madison + Vine: The conversation continues.

• Authors : Elkin, Tobi

Subjects: *ADVERTISING; *CONFERENCES & conventions; *CULTURAL industries

• Source: Advertising Age. 6/30/2003, Vol. 74 Issue 26, p27-27. 1/6p. 2 Color Photographs.

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Don't let consumer-created ads drown out larger conversation.

• Authors : Bloom, Jonah

Subjects: *CONSUMER behavior; *MARKETING; *CONSUMER attitudes

• Source: Advertising Age. 2/12/2007, Vol. 78 Issue 7, p12-12. 1/2p. 1 Color Photograph.

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All those connections are useless without real conversation.

• Authors : Del Monte, Anthony¹

Subjects: *MARKETING; *ONLINE social networks

• Source: Advertising Age. 9/6/2010, Vol. 81 Issue 31, p16-16. 1/5p.

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Kill the capabilities deck and have an honest conversation.

• Authors : Ohrt, Darryl¹

Subjects: *ADVERTISING agencies; *BUSINESS presentations; *MARKETING

• Source: Advertising Age. 9/6/2010, Vol. 81 Issue 31, p15-15. 1/5p.

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A 360° CONVERSATION.

Subjects: *CORPORATIONS; *MARKETINGADELMAN, David; BEAVEN, Richard; SWINAND, Andrew

• Source: Advertising Age. 11/6/2006, Vol. 77 Issue 45, pM5-M48. 2p. 3 Color Photographs.

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CMO'S GUIDE TO CHATBOTS.

• Authors : Poggi, Jeanine

Subjects: *ROBOTS; *ARTIFICIAL intelligence; *MARKETINGMALMAD, Jeff; WISEMAN, Will

• Source: Advertising Age. 12/19/2016, Vol. 87 Issue 24, p0030-0030. 1p.

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Cable's Sci-Fi boldly builds fans outside its original niche.

• Authors : ROTHENBERG, RANDALL

Subjects: Hammer, Bonnie; Television networks; Cable television

• Source: Advertising Age. 7/22/2002, Vol. 73 Issue 29, p21-21. 1/3p. 1 Color Photograph.

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Agency.com viral not a bad idea in theory, but ...

• Authors : Wheaton, Ken

Subjects: *VIDEOS; *VIDEO recordings industry; *MARKETINGAGENCY.COM Ltd. AGENCY.COM Ltd. AGENCY.COM Ltd. ACOM

• Source: Advertising Age. 8/14/2006, Vol. 77 Issue 33, p4-4. 1/4p.

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