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Academic Journal

MARKETINGOVÁ KOMUNIKÁCIA A VERNOSTNÉ PROGRAMY VYBRANÝCH MEDZINÁRODNÝCH MALOOBCHODNÝCH REŤAZCOV NA SLOVENSKOM TRHU.

Subjects: *MARKETING; *CUSTOMER loyalty programs; *CHAIN stores

  • Source: Marketing Science & Inspirations. 2013, Vol. 8 Issue 2, p37-41. 5p.

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Academic Journal

METODIKA HODNOTENIA VÝKONNOSTI VERNOSTNÝCH PROGRAMOV.

Subjects: *CUSTOMER loyalty programs; *PERFORMANCE evaluation; *CUSTOMER relationship management

  • Source: Marketing Science & Inspirations. Oct2014, Vol. 9 Issue 3, p15-25. 11p.

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Academic Journal

NEWPORT, CAL, 2019. DIGITÁLNÍ MINIMALISMUS.

  • Source: Marketing Science & Inspirations; 2020, Vol. 15 Issue 2, p61-62, 2p

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  • 1-3 of  3 results for ""CUSTOMER loyalty programs""