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Academic Journal

Better with buy now, pay later?: A competitive analysis.

Subjects: CONSUMERS; POINT-of-sale systems; PRICES

  • Source: Quantitative Marketing & Economics; Mar2024, Vol. 22 Issue 1, p23-61, 39p

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Academic Journal

Perceived Versus Negotiated Discounts: The Role of Advertised Reference Prices in Price Negotiations.

Subjects: DISCOUNT prices; SALES promotion; BUSINESS negotiation

  • Source: Journal of Marketing Research (JMR); Jun2022, Vol. 59 Issue 3, p578-599, 22p, 1 Color Photograph, 10 Charts, 2 Graphs

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Academic Journal

The Importance of Price Beliefs in Consumer Search.

Subjects: CONSUMER attitudes; CONSUMER behavior; SEARCHING behavior

  • Source: Journal of Marketing Research (JMR); Apr2021, Vol. 58 Issue 2, p321-342, 22p, 1 Diagram, 3 Charts, 8 Graphs

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Academic Journal

To Bargain or Not to Bargain: The Role of Fixed Costs in Price Negotiations.

Subjects: OVERHEAD costs; NEGOTIATION; PRICES

  • Source: Journal of Marketing Research (JMR); Dec2018, Vol. 55 Issue 6, p832-851, 20p, 5 Charts, 11 Graphs

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Academic Journal

Online Actions with Offline Impact: How Online Social Networks Influence Online and Offline User Behavior.

  • Source: Proceedings of the ... International Conference on Web Search & Data Mining. International Conference on Web Search & Data Mining [Proc Int Conf Web Search Data Min] 2017 Feb; Vol. 2017, Publisher: Association for Computing Machinery Country of Publication: United States NLM ID: 101679489 Publication Model: Print-Electronic Cited Medium:

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Academic Journal

Business-to-Business Buying: Challenges and Opportunities.

  • Source: Customer Needs & Solutions; Sep2015, Vol. 2 Issue 3, p193-208, 16p

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Academic Journal

Risk preferences and demand drivers of extended warranties.

  • Source: Marketing Science. 2015, Vol. 34, Issue 1, pages. 20

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