Menu

Main Library

9 a.m. - 8 p.m.

Phone: (843) 805-6930

West Ashley Library

9 a.m. – 7 p.m.

Phone: (843) 766-6635

Folly Beach Library

Closed for renovations

Phone: (843) 588-2001

John L. Dart Library

9 a.m. – 7 p.m.

Phone: (843) 722-7550

St. Paul's/Hollywood Library

9 a.m. - 8 p.m.

Phone: (843) 889-3300

Mt. Pleasant Library

9 a.m. – 8 p.m.

Phone: (843) 849-6161

Dorchester Road Library

9 a.m. - 8 p.m.

Phone: (843) 552-6466

Edgar Allan Poe/Sullivan's Island Library

9 a.m. - 6 p.m.

Phone: (843) 883-3914

John's Island Library

9 a.m. – 8 p.m.

Phone: (843) 559-1945

McClellanville Library

Closed for renovations

Phone: (843) 887-3699

Edisto Library

9 a.m. - 6 p.m.

Phone: (843) 869-2355

Wando Mount Pleasant Library

9 a.m. - 8 p.m.

Phone: (843) 805-6888

Otranto Road Library

9 a.m. - 8 p.m.

Phone: (843) 572-4094

Hurd/St. Andrews Library

9 a.m. - 8 p.m.

Phone: (843) 766-2546

Baxter-Patrick James Island

9 p.m. - 8 p.m.

Phone: (843) 795-6679

Bees Ferry West Ashley Library

9 a.m. - 8 p.m.

Phone: (843) 805-6892

Village Library

9 a.m. - 6 p.m.

Phone: (843) 884-9741

Keith Summey North Charleston Library

9 a.m. – 8 p.m.

Phone: (843) 744-2489

Mobile Library

9 a.m. - 5 p.m.

Phone: (843) 805-6909

Item request has been placed!

Item request cannot be made.

Processing Request

Search Results

Display Settings

Results per page: 10

Sort By: Relevance

Your Filters

Language : english Publication : advertising age Language : english Publication : advertising age Subject : management Filter by : Subject

Item request has been placed!

Item request cannot be made.

Processing Request

Periodical

Canadian social-media push has halo effect for McDonald's in the U.S.

Authors : MORRISON, MAUREEN

Subjects: SOCIAL media; INTERNET marketing; MCDONALD'S Canada (Company)

Source: Advertising Age. 8/20/2012, Vol. 83 Issue 30, p4-20. 2p.

Read Online Read More Add to Saved list

Periodical

MCD'S SECRET SAUCE: IT EMBODIES VALUE.

Authors : York, Emily Bryson

Subjects: MCDONALD'S Corp.; VALUE (Economics); TARGET marketing

Source: Advertising Age. 2/2/2009, Vol. 80 Issue 4, p3-27. 2p.

Read Online Read More Add to Saved list

Periodical

McD's tries to slake consumer thirst for wider choice of drinks.

Authors : Zmuda, Natalie; York, Emily Bryson

Subjects: MCDONALD'S Corp.; ENERGY drinks; BEVERAGE marketing

Source: Advertising Age. 6/9/2008, Vol. 79 Issue 23, p1-45. 2p.

Read Online Read More Add to Saved list

Periodical

Golden's Arches will look a lot like Lamar's.

Authors : York, Emily Bryson

Subjects: MCDONALD'S Corp.; CHIEF marketing officers; GOLDEN, Neil

Source: Advertising Age. 12/3/2007, Vol. 78 Issue 48, p1-29. 2p.

Read Online Read More Add to Saved list

Periodical

McDonald's aims to turn 'McJob' image on its ear.

Authors : MORRISON, MAUREEN

Subjects: EMPLOYEE recruitment; MCDONALD'S Corp.; PERSONNEL management

Source: Advertising Age. 4/4/2011, Vol. 82 Issue 14, p1-90. 2p.

Read Online Read More Add to Saved list

Periodical

What McDonald's has in mind for its new Silicon Valley shop.

Authors : MORRISON, MAUREEN

Subjects: MCDONALD'S Corp.; INFORMATION technology management; MANAGEMENTSAN Francisco (Calif.)

Source: Advertising Age. 6/9/2014, Vol. 85 Issue 14, p30-30. 1p.

Read Online Read More Add to Saved list

Periodical

Will marketing come under the microscope as McD's new president works to lift sales?

Authors : Morrison, Maureen

Subjects: STRATTON, Jeff; EMPLOYMENT of executives; MCDONALD'S Corp.

Source: Advertising Age. 11/26/2012, Vol. 83 Issue 42, p1-1. 1p.

Read Online Read More Add to Saved list

Periodical

McDonald's Dillon splits up advertising to make shops say 'I'm Lovin' It'

Authors : York, Emily Bryson

Subjects: MCDONALD'S Corp.; MARKETING management; ADVERTISING agencies

Source: Advertising Age. 4/26/2010, Vol. 81 Issue 17, p56-56. 3/5p.

Read Online Read More Add to Saved list

Periodical

READERS RESPOND.

Authors : Renz, Lee; Haslett, Todd; Sanchez, Dago

Subjects: LETTERS to the editor; CORPORATE finance; MCDONALD'S Corp.

Source: Advertising Age. 10/6/2008, Vol. 79 Issue 37, p14-14. 2/5p.

Read Online Read More Add to Saved list

Periodical

McD's warms up for Olympics performance.

Authors : York, Emily Bryson

Subjects: MCDONALD'S Corp.; FAST food restaurant marketing; SPORTS sponsorship

Source: Advertising Age. 7/7/2008, Vol. 79 Issue 26, p8-8. 2/5p. 1 Color Photograph.

Read Online Read More Add to Saved list