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Academic Journal

To brand or not to brand a product placement? Evidence from a field study of two influence mechanisms of positive portrayals of alcohol in film.

  • Authors : Redondo I; Department of Finance and Commercial Research, Autonomous University of Madrid, Madrid, Spain.; Russell CA

Subjects: Advertising* ; Alcohol Drinking* ; Alcoholic Beverages*

  • Source: Drug and alcohol review [Drug Alcohol Rev] 2018 Apr; Vol. 37 Suppl 1, pp. S366-S374. Date of Electronic Publication: 2018 Feb 06.Publisher: Wiley-Blackwell Country of Publication: Australia NLM ID: 9015440 Publication Model: Print-Electronic Cited Medium: Internet ISSN:

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Academic Journal

Is the Motion-Pictures Industry Recession Proof?

Subjects: MOTION picture industry; BOX office revenue (Motion pictures); RECESSIONS

  • Source: International Advances in Economic Research. Nov2020, Vol. 26 Issue 4, p363-375. 13p. 2 Charts, 3 Graphs.

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Periodical

NOT BUYING IT.

Subjects: MOTION pictures; MOTION picture industry; SONTAG, Susan, 1933-2004

  • Source: Film Comment. Mar/Apr2020, Vol. 56 Issue 2, p58-62. 5p. 2 Color Photographs.

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Periodical

Indie Sales Agents Gear Up for EFM.

Subjects: MOTION pictures -- Marketing; MOTION picture industry; STREAMING video

  • Source: Variety. 2/24/2021, Vol. 351 Issue 5, p51-53. 3p. 2 Color Photographs, 1 Black and White Photograph.

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Periodical

The Christians of Mollywood.

Subjects: *CHRISTIAN films; *CHRISTIANITY in motion pictures; *MOTION picture industryKOTTAYAM Kunjachan (Film)

  • Source: Christian Century. 8/26/2020, Vol. 137 Issue 18, p44-45. 2p. 1 Color Photograph.

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Academic Journal

Back to the future: Smoking in movies in 2002 compared with 1950 levels.

  • Authors : Glantz SA; Center for Tobacco Control Research and Education, University of California, San Francisco, 94143-1390, USA. ; Kacirk KW

Subjects: Adolescent Behavior/Adolescent Behavior/Adolescent Behavior/*psychology ; Marketing/Marketing/Marketing/*methods ; Motion Pictures/Motion Pictures/Motion Pictures/*statistics & numerical data

  • Source: American journal of public health [Am J Public Health] 2004 Feb; Vol. 94 (2), pp. 261-3.Publisher: American Public Health Association Country of Publication: United States NLM ID: 1254074 Publication Model: Print Cited Medium: Print

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