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Subject : motion picture industry Subject : charts, diagrams, etc Publication : brandweek Subject : motion pictures -- marketing Filter by : Subject Sort Order : Publication Date Acsending

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Periodical

Movie goes bust ... promo goes boom.

Authors : Stanley, T.L.

Source: Brandweek. 1995, Vol. v36, Issue n5, pages. 5

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Periodical

Chris Pula.

Authors : Stanley, T. L.

Source: Brandweek. 1995, Vol. v36, Issue n43, pages. 1

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Periodical

Beyond fast food: entertainment executives are seeking marketing partners from new categories.

Authors : Matzer, Marla

Source: Brandweek. 1996, Vol. v37, Issue n14, pages. 3

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Periodical

Reel ties: Studios screen-test theater cross-promotions as first-run stakes go up.

Authors : Matzer, Marla

Source: Brandweek. 1996, Vol. v37, Issue n22, pages. 1

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Periodical

For toy makers, it's bells, whistles & co-brands to grab buyers.

Authors : Benezra, Karen; Warner, Bernhard

Source: Brandweek. 1997, Vol. v38, Issue n7, pages. 2

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Periodical

Hollywood wants more integration; it ain't a sequel, it's my franchise.

Authors : Benezra, Karen

Source: Brandweek. 1997, Vol. v38, Issue n21, pages. 1

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Periodical

SUSPECTS.

Authors : Stanley, T.L.

Source: Brandweek. 1998, Vol. v39, Issue n19, pages. 1

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Periodical

The devils adman.

Authors : MUNCHING, PHILIP VAN

Source: Brandweek. 1999, Vol. 40, Issue 28, pages. 42

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Periodical

Iron Giant's Softness Hints Tie-ins Gaining Make-or-Break Importance.

Authors : STANLEY, T. L.

Source: Brandweek. 1999, Vol. 40, Issue 34, pages. 13

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Periodical

Warner Expands Tie-ins for Pokemon Video/DVD Bow.

Source: Brandweek. 2000, Vol. 41, Issue 2, pages. 8

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