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MX:2009.

Subjects: *RECORD stores; *CORPORATE sponsorship; *MARKETING strategy

• Source: Billboard. 9/26/2009, Vol. 121 Issue 38, p13-13. 1p.

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TV STILL RULES JAPAN.

• Authors : Schwartz, Rob¹

Subjects: *MARKETING strategy; POPULAR music; MUSIC advertisingJAPAN

• Source: Billboard. 9/27/2008, Vol. 120 Issue 39, p24-24. 1/2p.

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World Tour.

• Authors : Roberts, Johnnie L.

Subjects: STRATEGIC planning; BUSINESS planning; CORPORATE growthMTV Networks; VIACOM International Inc.FRESTON, Tom, 1945-; MCGRATH, Judy

• Source: Newsweek (Pacific Edition); 6/6/2005 (Pacific Edition), Vol. 145 Issue 23, p32-33, 2p, 2 Color Photographs, 1 Chart

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Biz Seeks Boost For Ailing Catalog Sales.

• Authors : Morris, Chris

Subjects: MUSIC industry; RETAIL industry; INTERNET salesEMI Group Ltd.; SONY Music Entertainment Inc.

• Source: Billboard; 4/26/2003, Vol. 115 Issue 17, p1, 2p, 2 Color Photographs

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SYNCHS CROSSOVER.

• Authors : Cobo, Leila

Subjects: MARKETING strategy; POPULAR music; LICENSE agreementsLATIN America

• Source: Billboard; 12/19/2009, Vol. 121 Issue 51, p37-37, 3/5p

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LET IT BEEB.

• Authors : Sutherland, Mark

Subjects: MUSIC advertising; TELEVISION & music; RADIO & musicBRITISH Broadcasting Corp.MADONNA, 1958-; RADIOHEAD (Performer)

• Source: Billboard; 9/27/2008, Vol. 120 Issue 39, p22-22, 2/3p

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Checking It Twice.

• Authors : High, Kamau

Subjects: MUSIC industry; MARKETING research; MARKETING strategy

• Source: Billboard; 9/27/2008, Vol. 120 Issue 39, p4-4, 1/3p

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Sweet Cleans Up With Soaps.

• Authors : Paoletta, Michael

Subjects: TELEVISION soap operas; TELEVISION series; TELEVISION & musicUNITED StatesPASSIONS (TV program)...

• Source: Billboard; 8/26/2006, Vol. 118 Issue 34, p13-13, 1/2p, 2 Color Photographs

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The Role of the Digital Influencer as Differentiation in the Food Market Competition.

• Authors : Félix da Silva, Bruna; Monteiro Fernandes, Nelson da Cruz; Freitas da Costa, Marconi

Subjects: BUSINESSPEOPLE; FOOD marketing; DIGITAL technology

• Source: REUNIR: Revista de Administração, Contabilidade e Sustentabilidade; 2023, Vol. 13 Issue 2, p52-70, 19p

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Ludic Agency and Retail Spectacle.

• Authors : Kozinets, Robert V.; Sherry Jr., John F.; Storm, Diana

Subjects: CONSUMER behavior; CONSUMPTION (Economics) & psychology; THEME restaurantsCHICAGO (Ill.); ILLINOIS

• Source: Journal of Consumer Research; Dec2004, Vol. 31 Issue 3, p658-672, 15p, 2 Diagrams

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