Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request
Academic Journal

Strategic integrated communication: An alternative perspective of integrated marketing communication?

Subjects: STRATEGIC communication; INTEGRATED marketing; CRITICAL analysis

  • Source: Communicatio: South African Journal for Communication Theory & Research; 2013, Vol. 39 Issue 1, p102-121, 20p

Record details

×
Academic Journal

The Impact of Technology and Regulation on the Geographical Scope of Banking.

Subjects: TECHNOLOGICAL innovations; BANKING industry; CREDITEUROPE

  • Source: Oxford Review of Economic Policy; Dec2004, Vol. 20 Issue 4, p571-590, 20p, 1 Diagram

Record details

×
Academic Journal

Marketing Literature Review.

Subjects: MARKETING; CONSUMER preferences; CONSUMER behavior

  • Source: Journal of Marketing; Jan86, Vol. 50 Issue 1, p107-120, 14p

Record details

×
  • 1-9 of  9 results for "Kim, Patti, 1970-"